As of February 2023, these include Chinese search company Baidu and their product Wenxin Yiyan (Chinese) or ERNIE Bot (English), South Korean search giant Naver and their service SearchGPT, as well as Russian competitor Yandex with its YaLM 2.0 offering. Several other digital giants have since announced that they are also working on conversational search products which are powered by AI. dollars in value, highlighting the risk of such experimental product releases. However, factual errors during the launch event caused Google's stock to lose about 100 billion U.S. Not to be outdone, Google also released an experimental conversational search service called Bard, which is based on its LaMDA AI program. In January 2023, Microsoft announced a multi-billion investment in OpenAI, and shortly after launched a new version of its Bing search engine powered by upgraded ChatGPT AI, which would allow users to chat to Bing like ChatGPT. Developed by OpenAI, ChatGPT burst onto the scene in November 2022 and quickly gained a lot of attention for articulate answers and detailed responses to user queries, despite the inaccuracy of some of the facts it delivered. In early 2023, the well-established search market became hot again with the launch of several AI-based chatbots that enable users to find information online via a conversational interaction. Elsewhere, online users are increasingly choosing privacy- or sustainability-focused alternatives such as DuckDuckGo or Ecosia due to data collection and privacy concerns. But while Google remains the top player, its online domination hasn’t extended everywhere: in Russia and China, for example, the service is overshadowed by domestic competitors Yandex and Baidu. The California-based search giant has dominated the market for over a decade, consistently handling over 60 percent of all search queries in the United States. Market leaders and newcomers: Just Google it?Īs of March 2023, Google remains the leading search engine worldwide with a desktop market share of almost 84 percent.
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